Showing posts with label fry up. Show all posts

hiarachi for type on packaging.

i just wanted to check out how the design of these piece considered the type so that my own design works.
i like how the bold text is used with the thin single lined text at the top this is something i need to consider with my design, the weight of line on my type.

more ikea linen - repeat prints

These are a selection of designs taken from ikea, i actually think these designs look nice as they are different to the next selection bellow, the prints have more vibrant colours and i like the simplicity of the images, i think that these kinds of designs are a similar style (simplistic and vectored), like the work i have produced for fry up.

i think that these designs are working on a commercial scale and in my opinion i don"t like these as much as the previous designs, i think the colours probably alot brighter and probably not as popular as more simplistic and less coured designs, but this diversity in design means there is a space for my kind of design work, my own worry is that the design could become to gimiki so gotta make sure that this design looks good and isn't to gimiki.

harrods duvet packaging

www.paulcartwrightbranding.co.uk

Harrods | Duvet box packaging graphics

PROJECT: Following on from the re-design of the bedlinen and pillow packaging, Paul Cartwright Branding was appointed to re-design the duvet box packaging for Harrods. Disgarding the previous green and gold Harrods’ corporate colours, the duvet boxes are now black and white, with sophisticated duotoned imagery of feathers and down, to reflect the varying qualities of the duvet offer.The Harrods ‘badge’ placed centrally on each face, maintains continuity with the bedlinen and pillow packaging.

Harrods | Bed linen packaging identity

PROJECT: Paul Cartwright Branding was appointed to completely update the bedlinen packaging bedlinen at Harrods, which had become tired and disjointed, with a variety of design styles and packaging solutions. The bedlinen range has now been standardised. It comprises of two sizes of pre-printed, bags with the Harrods logo situated discretely to the centre of each bag.The usual cardboard folded ‘c’ and ‘u’ inserts associated with bedlinen have been discarded and replaced with a simple one piece ticket that sits inside a welded pocket. The tickets have a pre-printed 3 tier metallic colour code to illustrate the good, better and best product offer. Sizing is featured on a separate oversticker.