The logo is symbolic and iconic of James Bond, From reading the article i thought that i could play on the age of the children writing and relate it to the logo of 007, an idea could be is to change the name to 005 1/2. and create some very interesting typography. i will need to begin putting together ideas for this and testing hand generated fonts and also computer aided illustrated designs.
This is a very iconic pose and something i could do something with instead of blood falling it could be a water splash or something to spoof the design up as if it was a kid playing. 
with this style pose you could create some really interesting visual material, such as replacing James bond's gun with a water pistol, or Nurf gun. Or create a clown face out of his face. i will need to make sure the design is appropriate for the headline but i want the design to be humorous as well.
i think that i still need to develop my idea further and put down visually the ideas i have got and see which one is best and run with that.
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